Elegance in action
Because elegance is a human, collective and universal value, Lacoste places it at the heart of its commitments. Discover it in action through all of our initiatives, for a society with more solidarity and responsibility.
Acting from the heart
Beginning yesterday, continuing today and working for the future. Discover our sustainability initiatives.
A winning team!
Thank you to all the associations and to the thousands of men and women who work daily with Lacoste, internally and externally, and who participate in developing a better world with more solidarity. Thank you for your fautless tenacity, your ever daring ideas, your constructive team spirit and your steadfast elegance.
THE HERITAGE OF RENÉ LACOSTE
The origin of our commitments
Attentive to equal opportunities and, already, to the planet, René Lacoste initiated a vast plantation project on the family golf course in Chantaco in the 30s. On more than 50 hectares, 50,000 trees were planted. An action that meant the forestry workers of the region avoided compulsory work service in Germany.Later, with his wife, he also allowed junior players who assisted the players and the personnel's children to train on the same golf course. And a whole generation of young golf champions were born...
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